Privacy Policy

1. Introduction

This privacy policy explains how Web Traffic Fx (“we,” “us,” or “our”) collects and uses your personal data when you visit our website at www.webtrafficfx.co.uk. Under the UK GDPR, we are the Data Controller responsible for your personal data.

2. The Data We Collect

We collect, use and store different types of personal data about you:

  • Identity & Contact Data: Name and email address provided via our contact form.
  • Technical Data: IP address, browser type and version, time zone setting, and location (collected via Google Analytics).
  • Usage Data: Information about how you use our website.

3. Our Lawful Basis for Processing

Under the UK GDPR, we must have a “lawful basis” to handle your data. We rely on the following: Consent: When you opt-in to cookies or provide your details in our contact form. Legitimate Interests: To analyze how visitors use our website so we can improve our services and keep our site secure.

4. Cookies and Google Analytics

We use cookies to improve your experience. Specifically, we use Google Analytics to monitor site traffic. Google Analytics Cookies: These help us understand visitor numbers and behavior. This data is anonymised. Control: You can set your browser to refuse cookies or use our cookie banner to opt-out.

5. Data Sharing

We do not sell your data. We only share data with:

  • Google: For analytics purposes.
  • Service Providers: Such as our website hosting provider or email service.
  • Legal Obligations: If required by UK law or regulators.

6. International Transfers

As we use Google Analytics, your data may be transferred to and stored in the United States. We ensure that these providers offer a similar degree of protection by using specific contracts approved for use in the UK (Standard Contractual Clauses).

7. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way.

8. Your Legal Rights

Under UK data protection laws, you have rights including:

  • Access: The right to ask us for copies of your personal information.
  • Rectification: The right to ask us to correct information you think is inaccurate.
  • Erasure: The right to ask us to erase your personal information in certain circumstances.

9. Contact Details and Complaints If you have any questions about this policy, please contact us: Email: contact @ webtrafficfx.co.uk